Finance

Restore trust with customer-centric financial services

The financial sector is under pressure. Digitalization, regulations and changing customer expectations are forcing banks, insurers and mortgage lenders to continuously innovate. How do you ensure that customers retain confidence in your financial services? And how do you respond to their changing needs? Blauw helps financial institutions with strategic market research and data-driven insights to remain customer-oriented and future-proof.

We are proud of our customers

Logo AON
Logo ABN AMRO
Logo Cardano
Independer logo
Logo Rabobank
Logo AON
Logo ABN AMRO
Logo Cardano
Independer logo
Logo Rabobank

About

Finance

Your challenge: combining customer trust and innovation

Financial services firms face complex issues:

  • How do you improve customer relationships in a digital world?
  • What do customers expect from transparent and reliable financial services?
  • How do you stay competitive in a changing playing field?

Without a deep understanding of customer needs and market trends, you run risks and miss opportunities for growth and innovation.

Our approach: from insight to impact

Blue combines research with strategic recommendations specific to the financial sector:

  • ‍Customer focusand loyalty survey - Understand how to strengthen customer relationships and lower churn.
  • Innovation and trend analysis - Find out where the financial sector is moving and how to respond.
  • Actionable strategies - Not data for data's sake, but concrete insights for growth and customer confidence.

Why choose Blue?

  • ‍Expertin the financial sector - From banks and insurers to fintech and mortgages.
  • ‍Data-drivenand strategic - We translate insights into decisions that make real impact.
  • ‍Customizationand flexibility - Research that matches your market strategy and goals.

Do you also want to do research in the finance industry?

 Jos Vink