Where passion and expertise come together
At Blauw we want to be the best agency to work with and for. This is only possible if people are central to us, and where freedom and responsibility go hand in hand.
We believe that professionals do not thrive in a rigid hierarchy, but rather flourish when they are given the space to follow their own path. That's why we give everyone the freedom and responsibility they need.
Flexible working, in terms of time and location, is not a problem at Blauw. We always stay connected, including online.
At Blauw, everyone challenges each other every day to do better tomorrow. After all, we know that our clients count on us. We are curious and like to explore new possibilities. With pride and dedication, we use our knowledge and tools to help clients discover opportunities and achieve success.
Everyone gets a lot of freedom with us, because we trust everyone to take responsibility. We work together, share in successes as well as setbacks. We play sports together, make music and celebrate our victories. And if something doesn't work out? Then we are fed up, but then we get back to work.
We work hard, but we also take good care of ourselves. At Blauw, we think it's important that everyone stays healthy and vital, and we like to contribute to that. We have lunch together every day. Not just because it's nice to have a chat about something other than work, but also because the food is delicious!
In addition, we participate together in sporting activities such as soccer tournaments, the Rotterdam marathon or yoga classes. Colleagues organize a weekly boot camp on our roof terrace or somewhere in Rotterdam. After exercising you go home relaxed.
Working for our areas of expertise
Branding
Within team Branding, we help our clients establish a strong brand experience. To be successful as a brand, good branding is essential. Brand recognition is crucial for the growth of a brand. Strong brands have clearly recognizable and unique visual brand elements and are linked by consumers to as many different needs and buying situations as possible.
Customer
We help organizations sincerely listen to their customers and thoroughly understand what makes for an excellent customer experience. With our customer experience surveys, our clients can effectively adjust services and help their employees to make a difference in the customer journey. Would you also like to help organizations make a difference for their customers? Then working at Customer is for you!
Market
We give clients insights into short- and long-term opportunities in the market from a category perspective. If you work at team Market you will advise clients on how to market the current portfolio more successfully and how to remain relevant in the future. We do this by providing insight into how and from which needs the category is bought and used.
Product
Team Product's clients understand the importance of continuous product development and innovation to stay relevant in a rapidly changing world. With consumer research throughout all phases of the innovation journey, we contribute to their long-term success. Our structural approach to customer engagement ensures that our clients enter the market with solid propositions that truly meet a need.
Communications
As a qualitative communications researcher, you are on top of current events. You interact with different target groups and get to deal with social issues that affect us all. Themes that get a lot of attention in the media and on which everyone has an opinion. Mental health, the debt problem or the huge shortage in the job market. Are these topics you enjoy working on?
Sponsorship Impact
Team Sponsorship Impact helps international brands and rights holders to increase the impact of (sports) sponsorships. We map the impact of sponsorships on attitude and behavior and provide advice on how to optimize sponsorships. We work for international brands such as PepsiCo, PlayStation and FedEx and for sports organizations such as FIA Formula One, Oracle Red Bull Racing, UEFA, various soccer associations and clubs.
SPRINT Inisghts
SPRINT, Blauw's agile research label, provides organizations with the right customer feedback quickly and effectively. In the platform, clients can quickly and easily retrieve feedback and insight from target groups. This allows advertisements, concepts, packaging, web pages and products to be improved and optimized within 24 hours. If you work in this squad, you can handle hectic work, are creative and work in a structured way.
Support
Naturally, Blauw would not be complete without its support departments. Our support department is a motley crew of ICT people, Finance, Front Office, Innovation, Marketing, Catering and Human Resources.
Working at Support by Blauw requires a lot of independence and you like to get down to business.
