Nominees for Golden Speaker 2022 are Obvion, Rabobank and RegioBank
Blauw Research is conducting the Mortgage Lenders Image Blueprint for the 25th time this year. This research measures the development of the performance of all relevant mortgage lenders on the Dutch market. It involves both brand performance and actual service as seen and experienced by independent mortgage advisors.
The survey is very comprehensive and designed to help mortgage lenders gain insights to determine their position in the market, track it and provide tools to improve their performance.
In addition, the research results also serve as the basis for the nominations of the Gouden Spreekbuis. Based on the development and absolute score on key metrics, Blauw also nominates three providers each year that have scored best on these metrics. This year they are:
- Obvion
- Rabobank
- RegioBank
Based on the most recent survey results from the Mortgage Lenders Image Blueprint, the nominees made the most progress and achieved the highest scores. The key metrics here are: awareness, image, preferred position and service.
Judging Golden Talker
Nominees are invited to substantiate their nominations before a four-member jury, which ultimately determines which of the three nominated providers wins the award. The jury will naturally take the research findings into account in its assessment, as well as look at other criteria. This year, particular attention will be paid to the way in which lenders have implemented the agreements around raising the issue of sustainability with consumers.
The jury for the Gouden Spreekbuis 2022 consists of:
Michiel Meijer - managing director Van Bruggen Adviesgroep
Nico Stolwijk - manager of advocacy for Vereniging Eigen Huis
Bart de NIE - director of Stichting Erkend Hypotheekadviseurs
Alex Klein - editor-in-chief InFinance
The winner will receive the Gouden Spreekbuis during the HypoVak event on Thursday, Oct. 6, 2022.